Market Intelligence

A complete mid-term rental market analysis in one screen

A market takeaway calibrated for monthly demand, paired with BLS employment data, U.S. Census demographics, and per-bedroom MTR pricing bands, so every market call is grounded in real economic context, not crowdsourced estimates.

  • Market takeaway (Strong / Moderate / Cautious) with market type (Hidden Gem, Emerging, Saturated)
  • Per-bedroom MTR pricing bands from real 30+ night activity in the ZIP code
  • BLS employment and Census demographics with trends and income-to-rent context
  • Booking window, stay length, seasonality, and local regulation summary
BLS county data · 2025 · Travis County, TX
Workforce & Wages
Unemployment
3.5%↓ 0.4pp
Job growth
+2.6%YoY
Avg weekly wage
$1,485+4.2%
Labor force
812K+1.8%
Avg annual pay
$77.2K+3.9%
Establishments
41.3K+2.1%
Industry landscape
Healthcare
62K jobs1.84 Strong
Tech
41K jobs1.52 Strong
Education
28K jobs1.31 Above Avg
Construction
22K jobs1.21 Above Avg

A verdict, not just a dashboard

Raw metrics don't answer the question you're actually asking, which is “should I operate a furnished monthly rental here?”. Market Intelligence reads the comp activity, supply, economics, and demand drivers together and issues a calibrated takeaway: Strong, Moderate, or Cautious, plus a market type such as Hidden Gem, Emerging, or Saturated, with the reasoning spelled out.

Under the verdict sits every layer it was built from, so you can interrogate it: per-bedroom pricing bands from real 30+ night activity, listing supply by source, booking windows and stay lengths, and seasonality.

Grounded in public economic data

Monthly-stay demand follows jobs, wages, and population, so every market page joins BLS employment for the county and U.S. Census (ACS) demographics: population, median income, renter share, and income-to-rent context. A market whose AMR looks great but whose wage base can't sustain it gets flagged before you find out the hard way.

Each market also carries a local regulation summary for 30+ night stays, because the first question after “does it cash flow?” should be “is it allowed?”.

Market Intelligence FAQ

What does the market takeaway mean?

It is MTR Analytics' calibrated read of a market for furnished monthly demand: Strong, Moderate, or Cautious, plus a market type (e.g. Hidden Gem, Emerging, Saturated). It is computed from real 30+ night comp activity, supply, and local economic data, and the underlying evidence is shown alongside it.

What data sources power Market Intelligence?

Live 30+ night marketplace listings, BLS employment and wage data, U.S. Census (ACS5) demographics, and local regulation research, the same stack described in our data FAQ.

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